Never underestimate what people will do to save money! This story comes from The Mirror, where Sebastian Coman is the owner of Chip&Go, a restaurant that serves different kinds of loaded french fries. He said that he'd give people a free meal every day if they got the restaurant's logo tattooed on their body. Sebastian thought he was being funny, until two people already did it and they want their food!
Now he's limiting it to only three people in total, so one more person can go for the ink and grab the grub! Hey, this is getting Chip&Go a lot of press. Three free meals a day isn't the end of the world in exchange for so many people knowing about your restaurant! Heck, I love pasta. If an Italian restaurant offered me a meal every day for getting a tattoo, I'd definitely think about doing it.
You can read all about it and see the people who got the tattoos with the story from The Mirror by clicking here.