Fans of Toto's once again popular song "Africa" got a full days worth of it at a London Burger King after the franchise challenged its followers on Twitter.
Posted to Burger King's official UK account, the tweet said if they could pull off just 1,000 re-tweets, they would play the song on a loop for the entire day.
Of course their 24,700 fans accepted, delivering six times over, and BK paid up on Tuesday at its Camden Town location.
The viral stunt even earned an endorsement from the band, who commented, "Does this come with fries?"
Did BK set the bar too low by only asking for 1,000? Could you handle listening to the same song over and over again? How long would you last?